Eres : Digital Library : Works

Paper eres2009_259:
Internet Business Strategy by Property Companies in Asia

id eres2009_259
authors Razali, Muhammad Najib; Mohd. Ali, Hishamuddin
year 2009
title Internet Business Strategy by Property Companies in Asia
source 16th Annual European Real Estate Society Conference in Stockholm, Sweden
summary The use of internet as part of business strategy is very significant to property companies. This is especially during global financial crisis where each company tries to minimum the expenses. It is believe that internet can save a lot of money in particular companies operating cost. Beside, in the property business, property companies now have to be very creative and the market is very competitive due to globalization and liberalization issues. The purpose of this paper is to investigate the internet business strategy among the property companies in Asia. This comprises companies in Hong Kong, Singapore and Malaysia. Indexes of internet business strategy and property companies in Asia were developed. This survey will give significant overview on the level of internet business strategy among property companies in Asia.
keywords Internet, Business Strategy, Property Companies, Asia.
series ERES:conference
email mnajibmr@utm.my, hisamuddin@utm.my
content file.ppt (1,238,016 bytes)
discussion No discussions. Post discussion ...
ratings
session Property Management
last changed 2009/09/16 16:22
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