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Paper eres2003_199:
Client switching behaviour in property services

id eres2003_199
authors Levy, Deborah; Lee Christina
year 2003
title Client switching behaviour in property services
source 10th European Real Estate Society Conference (10-13 June 2003) Helsinki, Finland
summary The effect of customers switching away from a property service provider can prove damaging to a companyís market share and profitability. A considerable amount has explored the customerís decision to switch from one service provider to another and the impact of this decision. Little research however has been undertaken in the context of property service providers. This paper investigates customersí reasons for switching property service providers within a business-to-business context by means of in depth interviews and discusses the implications of these findings.
series ERES:conference
discussion No discussions. Post discussion ...
session Session 6, Real Estate Services
last changed 2008/12/29 19:09
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